There are football rivalries—and then there is Saturday Night Live putting Atlanta Falcons supporters and New England Patriots fans on opposite sides of a Family Feud stage.
From the moment Kenan Thompson walks out as Steve Harvey, it becomes obvious that nobody is going to play this game normally.
His oversized mustache, wonderfully confused reactions, and hilariously inappropriate observations immediately take control of the sketch. Before the first question is even asked, Kenan has already transformed the famous game-show host into a man desperately trying to survive eight unpredictable celebrities.
On the Atlanta side, Kate McKinnon appears as Justin Bieber, acting like a reformed troublemaker while still bouncing around the stage like an overexcited child.
Then Leslie Jones arrives with her wonderfully intense Samuel L. Jackson impression. She announces her support for the Falcons with so much explosive energy that Steve begins to wonder whether something about Jackson looks slightly different.
Aidy Bryant plays celebrity chef Paula Deen, who plans to celebrate the Super Bowl by cooking pigskin and serving food so unhealthy that Steve introduces her as “America’s leading cause of diabetes.”
Completing the Falcons team is Beck Bennett as NFL commissioner Roger Goodell. He insists that he genuinely supports Atlanta and that his choice has absolutely nothing to do with avoiding the uncomfortable task of presenting a trophy to Tom Brady.
Nobody believes him—not even Steve.
The Patriots team is just as wonderfully ridiculous.
Host Kristen Stewart portrays Gisele Bundchen, Tom Brady’s Brazilian supermodel wife. Gisele admires the way Americans gather together for the Super Bowl—before immediately judging the food they consume while watching it.
Steve struggles with her accent, misunderstands nearly everything she says and somehow turns her name into another joke. Kristen remains completely committed to Gisele’s serene expression, making Steve’s confusion even funnier.
Bobby Moynihan’s Bill Belichick looks as cheerful as a man waiting for a dental procedure.
When Steve points out that the highly successful coach never seems to laugh, Belichick reluctantly produces one of the most uncomfortable laughs in SNL history. Steve instantly regrets requesting it.
Alex Moffat then delivers an eerily accurate Casey Affleck impression. He speaks so quietly and unhappily that Steve compares him to the beginning of an antidepressant commercial.
Finally, Melissa Villaseñor appears as Lady Gaga. She promises that her upcoming halftime performance will not become political—then gives the camera a wink that says exactly the opposite.
The teams are ready, the celebrities are confused, and Steve is already exhausted.
Now the game can finally begin.
The survey question sounds simple: name something people bring to a party.
Gisele offers two Brazilian drinks, but Steve cannot understand their names. Justin Bieber claims that he has matured and proudly mentions the handful of mustache hairs proving his adulthood.
His party contribution is essentially treated like a juice box—and somehow “beverages” appears on the board.
That may be the last remotely sensible moment in the entire round.
Samuel L. Jackson becomes furious at the idea that an invited guest should have to bring anything. Paula Deen suggests a horrifying seven-layer cheese dip filled with ingredients that sound dangerous to anyone standing nearby. Roger Goodell imagines partying inside a luxury box with a dozen lawyers.
One by one, the Falcons team collects strikes.
The Patriots now have an opportunity to steal.
Lady Gaga suggests bringing little people. Belichick quietly offers hoodies. But the final decision belongs to Gisele, whose answer becomes unexpectedly philosophical.
She says a party is about togetherness and the shared human spirit.
It is the kind of answer that should have absolutely no chance of appearing in a real survey.
Steve dismisses it as nonsense—until the board reveals that Gisele’s beautiful message is somehow the number-one answer.
The host is stunned.
Then the camera finds Bill Belichick secretly working on a computer.
The implication is perfect: the notoriously strategic Patriots coach has hacked the game board. His strange laugh returns, and the mystery of the impossible answer is solved.
Kenan closes the sketch in classic Steve Harvey fashion, teasing a story about the tiny elf supposedly living inside his mustache before sending the show to commercial.
This 2017 sketch featured Kenan Thompson, Kate McKinnon, Leslie Jones, Aidy Bryant, Beck Bennett, Kristen Stewart, Bobby Moynihan, Alex Moffat and Melissa Villaseñor in the roles described above. The complete cast and sketch sequence are documented here.
What makes the scene so memorable is not merely the celebrity impressions. It is the collision of personalities: Bieber’s childish confidence, Jackson’s fury, Paula Deen’s unhealthy cooking, Goodell’s awkward defensiveness, Gisele’s calm philosophy, Casey Affleck’s gloomy mumbling and Belichick’s suspicious genius.
At the center of everything is Kenan Thompson.
His Steve Harvey does not simply host the game. He reacts to every bizarre answer with confusion, disbelief and perfectly timed frustration. Even when another character delivers the punchline, Kenan’s expression often creates the biggest laugh.
Years later, the sketch still feels like the ultimate Super Bowl comedy matchup—two teams, eight outrageous impressions and one game-show host who probably wishes he had called in sick.
Which impression made you laugh hardest: Justin Bieber, Gisele Bundchen, Bill Belichick—or Kenan Thompson’s unforgettable Steve Harvey?
